Some Quick Wins For Your Shopify Brand

Author

Alexander Momeni
October 31, 2024

Welcome to the Landing Page Newsletter. It’s Alex from Convert Sail.

Before you read, be sure to sign up for my free landing page course where I go over the top things that make a great landing page & Shopify store (link)

In today’s newsletter, we will go over:

  • The landing page Frameworks you need to copy

  • What I think is the most important part of a landing page

  • A recent thread about landing pages

And much, much more…

Landing Page Idea of the Week

Most of your traffic will never scroll more than 20% of your pages. This is why you need to spend the most effort optimizing your “above the fold” aka hero section.

do what you can to make sure there is a CTA button in your ATF (above the fold)

  • This is one of the best Shopify sites currently on my mind, their collections are perfected although the homepage CTA could be bigger (link)

  • Steal this blueprint for your next product page (link)

  • Watch me break down this landing page redesign (link)

  • This brand has the store dialed in for conversions (link)

Sign up for my free Shopify Landing Page Course

This course is designed for Shopify business owners looking to turn their stores into high-converting machines. You'll learn learn the strategies for optimizing your store’s design, layout, and pages to maximize conversions, boost sales, and reduce ad spend. Whether you're just starting or ready to take your store to the next level, this course will equip you with actionable insights to create a smooth, persuasive shopping experience that turns visitors into loyal customers.

Click the link to sign up (LINK)

Get Some Quick Wins For Your Store By Copying These Page Frameworks

After building landing pages for over 80 brands by now, these are the frameworks I’ve learned that convert the best time and time again. Let’s go over them:

Product Page

  • this is where most brands like to start when we work together

  • your offer is the cornerstone, fine-tune it and then test new offers

  • test using a sticky CTA

  • if you lack social proof, make sure to focus on your FAQ and comparison sections

Homepage

  • decide whether you want it to be product-focused or not, but always have a CTA (call-to-action button) above the fold

  • in your collection/category sections, always have a CTA for each product to easily add to cart and smoothen the purchase journey

  • your homepage will always get the most traffic, so get as much social proof you can on here

Collection Pages

  • these pages are straightforward, main focus is to have a CTA for each product to make add-to-carts easier

Listicles

  • meant to nurture audiences & educate them

  • great for SEO and turning your brand into an authority

Advertorials

  • like listicles but longer form

  • get a lot deeper into the pains your ideal customers face and show your product as the solution that will transform them

How I Can Help

  1. I have over 10 hours of free video trainings & breakdowns on my Youtube channel (link)

  2. If you are looking to improve your landing page skills but don’t want to hire anyone, I have a course that teaches you everything you need to know for free (link)

  3. If you are looking to get a high-converting landing page, we have worked with over 80 brands and helped them get 5-40% higher conversion rates. Book a Call here (link)

  4. View my pitch deck & services (link)

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